Polaris

Polaris Inc. is once again joining forces with International Female Ride Day (IFRD) to further celebrate and accelerate the participation of women in powersports, this time with a theme of #FocusFemaleForward. This year’s 15th annual IFRD returns to the first Saturday of May and will once again have high-powered global synchronization. On International Female Ride Day women in over 120 countries will strap on helmets, gloves, and gear and ride their motorcycles, off-road vehicles, snowmobiles, or other powersports vehicles in unity and support of the female riding community. This year’s theme emphasizes the goals of IFRD including encouraging new women to ride while shining a light on the diverse participation of women already engaging in powersports. polaris,international female ride day